Powering performance: The Turmeric Co. partners with England Rugby League

We're proud to announce a partnership between The Turmeric Co. and England Rugby League, supporting the Lions with functional nutrition crafted to elevate performance, recovery, and long-term wellbeing.

This collaboration marks another milestone in our mission: bringing natural, science-backed nutrition to elite athletes and showing how functional ingredients make a measurable difference in high-performance environments.

England Rugby League operates in one of the most physically demanding sports on the planet - where resilience matters, and recovery defines the next performance.

To understand why this partnership is so powerful, here are three core pillars of elite athlete nutrition:

1. Recovery is just as important as training

Elite athletes train multiple times a day, putting constant stress on muscles and connective tissue. Without proper recovery nutrition (especially anti-inflammatory support) performance drops, injury risk spikes and progress stalls. 

In elite sport, what you do between sessions is just as important as what you do in them.

2. Inflammation management is key to performance

High-intensity training triggers inflammation that can delay recovery by up to 72 hours — time athletes simply don’t have. Rugby league’s collisions make this challenge even bigger.

That’s why players turn to natural ingredients like turmeric and ginger - ingredients that studies have shown to reduce inflammatory markers and support joint health.

3. Immunity is a performance tool

Heavy training loads and constant travel increase susceptibility to colds and respiratory issues - and one minor illness can derail a training regime!

Nutrients like vitamin C, vitamin D3 and antioxidants help keep the immune system strong, so athletes stay on the pitch - not on the sidelines.

“A perfect alignment of values” — Thomas Robson-Kanu

Founder and CEO of The Turmeric Co., Thomas Robson-Kanu, shared what this partnership means to him:

"England Rugby League represents everything we believe in — resilience, ambition, and a relentless pursuit of performance. Our shots were born out of my own journey through injury and recovery, so to now support athletes on the world stage is incredibly special. This partnership is a perfect alignment of values: natural, effective nutrition powering extraordinary individuals. We’re proud to stand alongside these teams as they chase their next chapter of success."

This partnership with England Rugby League is about more than supplying the best turmeric shots available - it’s about supporting a performance culture that values natural, effective, clinically backed solutions. 

Together, we’re championing a new era where athletes can recover faster, stay healthier and perform at their peak using the best of nature and science combined.